Investing to Convert Market Leadership into Accelerated Growth
“Latham is the clear industry leader. Wynnchurch is providing strategic and capital support to the company to accelerate growth and expand into new markets.”– Christopher O’Brien, Managing Partner, Wynnchurch
Latham International Holdings, Inc. is the leading manufacturer of in-ground residential swimming pools and components in North America. Headquartered in Latham, New York, Latham offers a broad product line that includes in-ground and above-ground vinyl liners, polymer and steel pool wall systems, fiberglass pools, pool safety covers, and a variety of other pool-related accessories.
The company sells its products through wholesale distributors and direct to pool dealers/installers, operating 21 locations throughout the U.S. and Canada.
A Market Leader With a Strong Value Proposition
In Latham, we saw an opportunity to acquire a market leader with a long history of product innovation that was poised to outgrow the market through its fiberglass pools and automatic safety covers. With the superior value proposition it offered distribution partners, we believed Latham was well positioned to benefit from a rebound in pool starts tied to the continued recovery of the North American housing market.
Partnering With Management to Build Upon a Leading Position
We are working with the company’s executive management to take advantage of attractive growth opportunities in Latham’s core markets. The strategy combines organic growth initiatives to capture market share and add-on investments to expand the product portfolio.